Pricing

One membership. Nothing is a tier.

The rebuilt week, the push level, life mode, the comeback ladder and the cited method are all inside the one price. You see your plan before you see this page in the app.

Free
$0

The questions, the plan reveal and your first session. After that the ledger is yours. Keep logging for as long as you like.

  • History, every session you log
  • Your numbers, the last load for each movement
  • Your marks
  • Read, the breakdowns inside the app
  • Export, one file, any time
Membership · annual
$59.99
/ year

The founding price at launch, held for as long as you keep it. Seven days at $0 first, then it renews yearly until you cancel.

  • Every session built to fit your minutes
  • The week rebuilt when a day slips
  • Readiness check-in, three taps
  • How hard to push, life mode, comeback ladder
  • Quarterly capability check
  • Apple Health and Apple Watch (no watch required)
Join the waitlist
Membership · monthly
$9.99
/ month

Same membership, month to month, renewing until you cancel in your Apple subscription settings.

  • Everything in the membership
  • Switch to yearly at your next renewal
Leaving

Every exit is in the app.

Cancel, switch, export or delete from the phone you train on. No support ticket, no retention call, no form to find.

Cancel
Profile → Membership → Cancel opens your Apple subscription settings; one tap there. The membership runs to the end of the period you paid for, then stops. Cancel at least 24 hours before the period ends and nothing more is charged.
Switch
Move between monthly and yearly on the same Apple subscription page, reached from the app's Membership screen. The change applies at your next renewal, Apple's rule.
Export
Profile → Your data → Export my data. Sessions, check-ins, corrections and the plan's memory of you, as one file. Any tier, any time.
Delete
Profile → Your data → Start over. It wipes every store on the phone. There is no partial reset, so export first if any of it matters.
Where the price sits

Between a logger and a coach, and honest about both.

Loggers are $25 to $80 a year and now generate plans. Human coaching is $150 to $200 a month. The membership pays for the thing neither does: a week that rebuilds itself by published rule.

Loggers
$24–80 / yr
Hevy, Strong. Log what you did; some now generate a plan from goal, equipment and time.
Algorithmic coaches
$80–100 / yr
Fitbod, Gravl. A workout per visit and a time slider. A day away adjusts load at most.
Skol & Hati
$59.99 / yr
One session sized to your day. The week rebuilt by rule when one slips. Every rule cited.
Human coaching
$150–200 / mo
Future, Caliber. A person texts daily and re-plans by hand. The only other place the week gets rebuilt.

Questions

No. Eleven questions, the plan reveal, then the price. Close the paywall and you keep the free tier with your first session. Start the membership and the first seven days are $0.

Chase it.
Day and night.

Two wolves never catch the sun or the moon. They never stop either. That is the whole plan.